“Alakazam is a creative project which grew organically out of the touring exhibition by two London based illustrators, Will Sweeney and Susumu Mukai. “Alakazam” is a word traditionally used by magicians when casting a spell. As the word suggests, the exhibition presented the unique worlds of two artists who derive their work from a rich language of the surreal and fantastic. The project takes on the concept of the exhibition further and will keep presenting new and experimental ideas and aesthetics through t-shirts, other products and creative events.”


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